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Trev just laid down a phenomenal article over at Hoops Addict, exploring how new star acquisition Hedo Trukogly represents the city of Toronto.

Check it out, but here’s a telling glimpse:

“Turkoglu signing with the Raptors this summer did not just underline the city’s unique position amongst NBA cities in terms of its global persona, it was actually a direct result of said persona. Toronto’s well-earned reputation as a ‘global city’ drew his eye (and perhaps more important to any married man’s decision-making, his wife’s).

Turkoglu’s exposure to the city throughout his NBA career allowed him decide that its character and lifestyle were to his liking, to the point that he did not even feel the need to visit it when on his tour of prospective free agent destinations. That speaks to his comfort level with the diverse multiculturalism it offered.

If we step back and examine this for a moment, it is a rather ground breaking idea. For maybe the first time in the history of one of Toronto’s non-hockey teams, the city itself was a selling point for a potential free-agent signing.”

Seriously, it’s a great read and you should let your eyes cop that.

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